Development and production of the group’s new national gift card and of a Canada-wide advertising campaign, mobile app, website and Facebook page.
 

_NAME SEARCH
_IDENTITY BRANDING
_IMAGE BRANDING
_MEDIA PLANNING
_WEBSITE
_FACEBOOK PAGE
_MOBILE APPLICATION
_RADIO
_SIGNAGE
_COMMUNITY CAUSE

Design of colour-coded gift cards for each denomination; conception and design of the mobile application interface for the website and Facebook page. 

Development of advertising creative and multimedia optimization. 

Development and production of a 40-second radio ad.

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